Those who deal with hyper-sensitive skin and eyes know how difficult it is to find makeup that doesn’t cause irritation, dryness, or inflammation. Hypoallergenic makeup has been a label used by cosmetics companies for several decades, dating back to the 1970s.

Hypoallergenic means that the product does not commonly cause irritation or inflammatory results. There aren’t any regulations around this term, but companies that label their products with it can provide results from patch testing that was done during product development. While this label is helpful for narrowing down your product selection, what are other ways that companies can prove that their product is safe for sensitive eyes and skin?


The Ingredients List & Brand Transparency 

While this might seem like an intimidating tactic, reading the ingredients list is the best way to determine whether a product is safe for your sensitivities. If you deal with watery eyes or dry eyelids, read the ingredients for a mascara for sensitive eyes and compare it to others that haven’t worked for you.

Brands that explain their ingredients and why they use them are more likely to be actually safe for sensitive skin and eyes. Also, check out the reviews. If there seems to be a pretty obvious split between those who loved the product and others who had serious issues with irritation and inflammation, err on the side of caution.

Vegan cosmetics, like Thrive Causemetics, focus on skin-loving ingredients that are nourishing and less likely to cause an adverse reaction. Also check that products are free of sulfates and parabens, the biggest culprits in sensitive skin irritation.

Tip for Sensitive Skin and Eyes: You can have the safest makeup in the world and still deal with irritation if you don’t follow this one tip: Clean your brushes and rotate through your products regularly. Bacteria accumulates on brushes, bronzer makeup, mascara, eyeshadow and more over time.

Clean your brushes every week or two weeks using antibacterial soap and warm water. Update your makeup products every few months. Powders can last longer if you regularly cleanse your brushes. Mascara expires and dries out after 3 to 4 months.

About Thrive Causemetics

Thrive Causemetics create 100% cruelty-free, vegan makeup that contains proven ingredients without the use of toxins or sulfates. A beauty brand and philosophy that beauty goes beyond skin deep, for every product purchased one is donated to a woman in need.

To browse their diverse range of makeup, go to